Upstream Works Software
Upstream Works provides best-in-class Omnichannel Contact Center software to increase customer engagement and agent success. They found themselves with a brand that no longer represented their company or who they served in the market. Their website ran slow and high-value inbound leads had started to disappear. They needed a partner to help them get to the next level and beyond.
At Fusebox, we start every project by understanding the business imperatives and strategic goals behind a rebrand and website redesign. We worked closely with the Upstream Works marketing team to understand their branding preferences and business goals.
The new Upstream Works brand and website is fresh and modern and has reframed the company in the eyes of the customers, their partners and competitors. The company has engaged Fusebox as a long term partner and considers the collaborative experience on the rebrand and website rebuild as one of the most satisfying experiences they’ve had with a creative or digital agency.